Netflix is rightly considered the world's largest streaming service. Since 1997, the functional structure of the company has expanded significantly. During this period, the common DVD rental shop has transformed into a major streaming giant, with a pre-arranged budget on film-production of $ 6 billion as of 2018.
At the beginning of its career, Netflix became well-known for its unique promo. The pinnacle of Netflix progressivity is the smart recommendation system for its clients, which makes it possible to create a list of recommended movies and commercials for a limited release. One of the exclusive offers at that time was a scandalous interview with Bill Clinton revealing his relationship with Monica Lewinsky. Netflix clients could get the forbidden video clip for only 2 cents.
The Netflix Company is a record holder in terms of the number of original ideas, that originally was taken skeptically. The monthly subscription system, the "video-on-demand" service and other algorithms of commercial Internet TV were first tried out by this company. The Internet service library holds over 130 original TV shows and films. The company's financial ratings exceed Wall Street experts' expectations with unfailing regularity. In 2018, the total number of paid Netflix subscribers increased by 11.5%, while the income from online streaming hit over 697 million dollars.
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